🏃‍♀️ Our 5 Fav Fitness Brands in Canada

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🏀 1. Reigning Champ

Mastering Simplicity: The Reigning Champ Philosophy

Founded in 2007 in Vancouver, Reigning Champ has become synonymous with premium athletic wear that embodies minimalist design. Their guiding principle, "Respect the details. Master simplicity," is evident in their meticulously crafted apparel. While widely appreciated in lifestyle and streetwear spaces, Reigning Champ has deep roots in basketball culture, drawing influence from the sport’s discipline, precision, and heritage. Their collections often reference classic court styles—think durable cotton fleece, varsity-inspired silhouettes, and clean, understated branding.

Reigning Champ's dedication to quality and tradition resonates with athletes and creatives alike. Their designs echo the spirit of old-school gym gear, elevated with a modern, refined touch. Collaborations with Adidas and Asics and a notable acquisition by Aritzia in 2021 have helped cement their influence in both sportswear and fashion arenas.

✨ Why We Love Them:

Emphasis on high-quality craftsmanship and durable materials
Timeless, minimalist designs rooted in basketball culture
Elevates classic athletic staples with modern aesthetics

🏀 Popular With:

Basketball players, athletes, and fitness enthusiasts
Individuals who appreciate minimalist streetwear and heritage sports style

🧘 2. Lululemon

Website: shop.lululemon.com/en-ca/

Innovating Athletic Wear: The Lululemon Story

Originating from Vancouver, Lululemon has revolutionized athletic apparel with its focus on technical performance and sleek design. While renowned for yoga wear, their product range encompasses running, training, and everyday athleisure. Lululemon's commitment to innovation is evident in their proprietary fabrics and functional designs. Their menswear line, once underrated, now competes with the best in the industry—featuring tailored fits, elevated basics, and serious performance pieces. Equally impressive is Lululemon’s growing lineup of footwear, which combines form, function, and sleek design for both training and daily wear.

Collaborations, such as their partnership with Team Canada, showcase their dedication to both style and performance.

✨ Why We Love Them:

Innovative, high-performance fabrics designed for comfort and durability
Sleek, minimalist designs that transition seamlessly from the gym to daily activities

👟 Popular With:

Yoga practitioners, runners, and gym-goers
Men and women looking for stylish, high-performance athleisure and footwear

🏙️ 3. RYU (Respect Your Universe)

Website: ryu.com

Urban Athletic Elegance: Inside RYU Apparel

Based in Vancouver, RYU Apparel focuses on creating urban athletic wear that marries performance with minimalist aesthetics. Their designs emphasize clean lines and neutral palettes, catering to individuals who seek both functionality and style. Despite facing challenges, including the closure of several retail locations to focus on online sales, RYU remains committed to delivering quality products that respect both the individual and the environment.

✨ Why We Love Them:

Focus on urban athletic wear that combines performance with minimalist aesthetics
Commitment to ethical production and sustainability

🏙️ Popular With:

Urban athletes and fitness enthusiasts
Individuals seeking versatile, stylish workout gear

👔 4. Wings + Horns

Website: wingsandhorns.com

Crafting Timeless Menswear: The Wings + Horns Approach

Established in Vancouver, Wings + Horns has built a reputation for integrating classic designs with innovative fabrics. Their menswear collections often feature minimalist designs with a focus on quality and functionality. In 2021, the brand announced a pause in operations to explore new directions, inviting customers to follow their journey alongside Reigning Champ.

✨ Why We Love Them:

Integration of classic designs with innovative fabrics
Emphasis on quality craftsmanship and minimalist aesthetics

👔 Popular With:

Fans of tailored menswear with a modern twist
Individuals seeking versatile pieces suitable for various occasions

⚪ 5. Kotn

Website: kotn.com

Blog Post: Sustainable Simplicity: The Essence of Kotn

Toronto-based Kotn has carved a niche in sustainable fashion by offering high-quality basics made from 100% Egyptian cotton. Their minimalist designs focus on timeless pieces that are both comfortable and versatile. As a Certified B Corporation, Kotn emphasizes ethical production practices and has been recognized for its efforts in building schools for its farmers' children in Egypt.